About Us.

Financial Expert. Media Personality. Author. Speaker

“Wealth is not the material you possess, it is the value you create.”

I’m Deborah Owens, America’s Wealth Coach™

The days of lifetime employment and a pension-funded retirement are the exception, not the rule. How do you navigate your career and finances in this new financial normal? America’s Wealth Coach, Deborah Owens provides the rules of engagement that are required to succeed in this new economic landscape.

Through her research and published works, Ms. Owens has identified the attitudes, beliefs and behaviors that are essential to achieving personal, professional and financial success in a dynamic economic environment. These critical success factors or seven wealthy habits™ are the framework for the unique insights that are shared in her keynotes, seminars, and customized workshops, Attendees learn how to break from the past, excel in the present and take ownership of their future.

A financial services veteran with more than 20 years of experience and a former vice president for Fidelity Investments, Deborah is on a mission to show people of all incomes how to build wealth. Her keynotes and workshops engage, enlighten and inspire audiences. As president of Owens Media Group, she develops customized training and work life programs for corporations and organizations on multi-media platforms.

As Seen On:



A Purse of Your Own: The 7 Wealthy
Habits of Successful Women
What’s In Your Purse: 7 Steps To 7 Figures
The New Financial Normal: Investing in
Uncertain Times
Nickel and Dime Your Way to Wealth
7 Steps To A 7 Figure Retirement

The Wealthy Leader: The 7 Traits of
Professional Success
Leveraging Your Employer Sponsored
Retirement Plan
Retirement Catch-Up: Will You Have Enough?

The 7 Wealthy Habits of Successful
Financial Advisors
Executing The 7 Wealthy Habits
Wealth Coaching For Advisors:
Deepening Client Relationships

Her Books:



Do you need a dynamic speaker for your next conference or event?

Rave Reviews

“Deborah’s message of financial empowerment is critical in today’s society. She was a speaker at several tour events and spoke to more than one hundred thousand women. On the God’s Leading Ladies Tour, Deborah’s message focused on financial empowerment for women. She is a valued partner and provides our audience with insight and practical

Bishop T.D. Jakes
“It is always important that we strive to lead the way in educating and encouraging women to take charge of their finances. Your ability to provide financial literacy to women in an effort to help ensure that our families and communities have a prosperous future is spectacular.”
Congressmen Steny H. Hoyer,
U.S. Representative
“You added so much value. We have got to bring you back.”
Michele Whitehead Nelson
Director of Global Human Resources Walmart
“Quite frankly, you delivered. Deborah has presented at several conferences in and she has exceeded our expectations. Our advisors have given her rave reviews and her commitment to financial empowerment aligns with our organizations mission and values.”
Gail Briton,
Chief of Diversity and Inclusion, Prudential

Do you need a dynamic speaker for your next conference or event?

Schedule a Wealth Coaching Discovery Session to explore your options

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